Henriette
Henriette
Working Student Marketing
Articles by Henriette
In a nutshell: Change management model according to Kotter
Kotter's change management model helps companies in the VUCA world. We explain the 8-stage model, from urgency to anchoring in the culture.
Change management model according to Lewin: Explained with example
Lewin's Change Management Model explained: Learn the 3 phases (Unfreezing, Moving, Freezing) for successful change with an example.